Origin: Hailing from the vibrant city of Rio de Janeiro, Brazil Brief Biography: With over 20 years of diverse experience spanning marketing, sales, and academia across the globe, I’m a Gen X professor seamlessly blending analog roots with digital savvy. My journey has taken me from crafting compelling ads to shaping strategies in the healthcare sector. My true passion lies
Introduction: We are delighted to welcome David Larson to the UBIS team as the Geneva Campus Director. With a wealth of experience in academia and a diverse background spanning several countries, David brings a unique perspective to the table. His passion for teaching and his commitment to inspiring students as servant leaders make him an invaluable addition to our faculty.